Thoughts + Insights

The Purpose of AV Integration: To Let You Shine!

Why worry about fully integrating your audio-visual system? If your line of work includes any sort of audio-visual elements, competing in the modern marketplace requires seamless integration. If you’re not a technical AV expert, however, do not despair! Full integration is still possible for you. In fact, most people who make use of audio-visual elements in their businesses are not technical experts themselves.

However, because our world has become increasingly reliant on visual stimulus in order to engage interest and maintain excitement, nearly all industries find themselves working to enhance their message through music, lights, video–all the bells and whistles.

There’s actually a scientific basis behind this cultural shift.

According to the United States Department of Labor, a mere 10 percent of information is retained when presented only orally and only 35 percent of information is retained when presented only visually. But when audio and visual tools are combined to present a message or idea, 65 percent of that information is retained (The Houston Chronicle).

Given the numbers, it seems almost absurd not to capitalize on the power of audio-visual aids in driving home your message.

Perhaps this is the situation in which you find yourself. Your expertise in your line of work has elevated you to a level of responsibility, and now an entirely new skill set requires you to master the technical expertise of an AV master. If the thought leaves you feeling overwhelmed, don’t despair. That’s where we come in.

By designing a system suited to meet your needs, we’re able to grant you easy access to all necessary audio-visual components – even relatively unfamiliar ones. We will do the heavy lifting for you, providing you with  an easy, intuitive set-up that allows simple access to your AV system without having to learn how to operate each individual element in the system.

You’ll then be free to channel all of your attention and energy into what you do best.

If you have questions or comments regarding our services, don’t hesitate to contact us. We look forward to working with you.